New brand of food at local pet shop

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LittleEskimo

Adult Guinea Pig
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I was in my local pet shop The Ark a few days ago and I noticed they were doing a sort of giveaway for the chance of winning a supply of a new brand of small animal pellet food. I didn't think much of it because my guinea and rabbit are stuck on Burgess and it wouldn't be much point in entering unless I chose to change them over to it. But today I went in to get more rabbit food and saw the new food they were stocking. And my word it looked incredibly 'up market' compared to everything else! It looked really swag and posh and came in boxes instead of bags. It was really well designed and really caught my eye...I didn't noticed how much it cost as I was in a bit of a hurry but I am sure it cost an arm and a leg :))
I think it was called Vitafiber or something like that, but when I look it up on Google I can't find it anywhere :S Does anyone else know about this brand? I mean it looked totally awesome.
Oh and then I turned around to go pay and actually gasped at the sight of this beautiful Flemish giant rabbit x) I love Giant rabbits so very much. Just something about them. I hope one day to be able to rehome one
 
It's probably the brand new food from Supreme Petfoods (the science selective people) http://www.fibafirst.com/ It looks good, I contacted them for more info about the guinea pig food with regards to calcium content, as there's a lot of alfalfa in there looking at the ingredients, they told me "more information would be released soon" - but they are trialing it in a few stores as of this week.
 
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